Friday, August 23, 2013

Second Annual Guam Export Trade Show To Highlight Guam's Growing Export Industry

By: Guam Economic Development Authority (GEDA) & Guam SBDC Staff


It is expected to be the largest trades show ever to be held on Guam, and it will certainly highlight the growth in the island's trade industry.  The 2013 Guam Export Trade Show (GETS) will be held on Saturday, September 21 at the University of Guam Fieldhouse.  GETS will feature many of the island's businesses and products, and the hope is to link them with potential buyers, both local and international.

This year will be the second annual event hosted by the Guam Economic Development Authority (GEDA) and the UOG Guam Small Business Development Center (SBDC) with a goal to enroll 50 conference participants and 100 trade show participants.

Elyse Eriksson teaches "The Riddle of the Exporter" last year (2012) at the Hyatt Regency Guam.
"Last year's event was highly successful, with 50 local vendors showcasing their products and services, and this year's event is expected to have double the participation," according to GEDA Administrator, Henry J. Taitano. "This is a prime opportunity to link our local entrepreneurs with international buyers, helping them market their products, and in effect, helping to grow our island's trade industry."

As part of the tradeshow GEDA and the Guam SBDC will also host "Export University 101," which will be a comprehensive training session that will cover all major aspects of exporting, and will offer tips in developing global strategies for small businesses.  This will include materials and information to help them create their international business plan.

As part of “Export University 101”, presentations will be given by Kevin Craft, president and founder of Tradewinds Global, an award winning management and marketing company, focusing on the export development and placement of consumer brands throughout the Pacific Rim and Lesley Harvey, Project Director for Hawaii's Pacific Export Council.

"The 'Export University Series' will provide useful tools to help small businesses that are new to exporting, as well as those with a blossoming international business, grow their global business," Taitano added, "which is the intent of the GETS event and the STEP Grant program."

The State Trade and Export Promotions (STEP) Grant, was established through the Small Business Jobs Act of 2010.  It is a 3-year trade and export pilot, which is intended to assist eligible small businesses.  It also ties into President Barrack Obama's National Export Initiative, which seeks to double the amount of exports in the next 5 years, to increase the number of small businesses that export, as well as increase the value of exports for small businesses that are currently involved in exporting.

It was last year, GEDA received an additional $227,445 in STEP Grant funding, and much of that money has been successfully spent on helping local businesses enter into the export industry.  GEDA has also integrated its Guam Product Seal Program, and Buy Local Initiative, into its plan, in an effort to better expand local products and services into foreign markets.

"Our GPS clients will be a big focus during this year's trade show, and we are sure they will benefit from the opportunity to market their products," according to Tina Garcia GEDA's Business Development Manager.

Guam Product Seal clients who are also STEP grant clients include Grow Guam, Coco Jo's, Island Memories, B &O Sausages and Cruz Best Foods to name a few.

GETS 2013 will highlight local produce, with a real effort to expand our local farm industry. "There has been a real interest in local produce," said Garcia, who is also planning to attend a food export trade mission in Hong Kong.  "We have investors in Hong Kong, who are looking at Guam, to provide produce for their hotels and restaurants."

"Places like Hong Kong, are always looking for sources of fresh, clean produce, and so this is just another prime opportunity to export goods, and help our local farmers."  GEDA will be participating in the largest Hong Kong food expo in August.

Tourism has been the island's number one industry, and tourism related products and services will also be highlights during the GETS show.   Guam's tourism and trade makes up for a large percentage of the island's export industry, and the event is also beneficial in expanding the tourism market as well.

Export University 101 will be held on Thursday, September 19, 2013 and Friday, September 20, 2013 at the UOG School of Business and Public Administration, room number 129.  To register go to http://tinyurl.com/GETSU2013.  For more information on this conference, please call the Guam SBDC at 735-2590.

The Guam Export Trade Show will be held on Saturday, September 21, 2013, at the University of Guam Field House. The first couple of hours will be open for buyers and traders only, but after noon, it will be open to the public.  Up to 100 exhibits featuring Guam based businesses in the Tourism industry, Farmers Coop, local wholesalers and manufacturers will be featured.  Guam businesses can register as an exhibitor at www.gets.eventbrite.com.

For more information on the trade show, contact GEDA's offices at 647-4332 or visit their website at www.investguam.com.